One of the greatest ironies about getting older is that despite the whispers of life experience and wisdom through which we can better take life’s drama with a grain of salt, and to view it with the perspective and acceptance that prevent our heads from exploding on a daily basis, there is one troubling reality: new situations to replace them… which still hold the power to make our heads explode.
To me, a recent bugaboo has been company name changes.
A few weeks ago, my partner and I received an email from a company we deal with, announcing their name change. Frankly, it wasn’t a big change. They just dropped a few letters from the end of their name.
I felt empathy for the poor employees having to drop everything to update all of their forms, templates and signature blocks, at a time when their plates were probably already full. It brought back memories of a position I have been in more times than I wanted to recall.
I sometimes wonder if it’s just me who thinks that company names seem to be changing at a faster pace than before.
But the evidence speaks for itself when watching a vintage episode of “The Price is Right” on YouTube and noticing that many company names that were household names in the 1970s have completely disappeared.
I have to admit that remembering names is not my strongest attribute. Continue reading